Medialife, the leading multimedia production house from Hasselt, led by founders Frederik Knapen and Jesse Claes, has shown impressive growth figures over the past years. “As pioneers, we’ve always embraced the latest technologies and trends in the multimedia landscape,” says Jesse Claes. “This forward-thinking approach has certainly fueled our growth, especially during the pandemic when technology became an essential part of everything,” adds Frederik Knapen.
But Medialife’s ambitions don’t stop here. “We’re aiming for sustainable partnerships where we’re involved from the start, overseeing the media strategy so we can together achieve the most impactful audiovisual results. By offering consistent inspiration and active knowledge sharing, we provide creative and innovative added value, while building long-term success together,” emphasizes Jesse.
Experience and complementarity driving growth
Since October 1, Stijn Martens has joined the Medialife team to help further shape the company’s growth ambitions. “I’ve known Medialife and their team for years, thanks to our previous collaborations during my time at Hands. Their professionalism, creativity, and constant innovation have always left a deep impression on me,” says Stijn Martens. “This summer, conversations started with Jesse and Frederik about working together, and the prospect of contributing to Medialife’s growth immediately appealed to me.” Stijn’s addition brings valuable experience in business development and relationship management, exactly the areas where Medialife wants to focus even more. “We quickly saw the complementarity between Stijn and our team,” says Frederik. “As Chief Revenue Officer (CRO), he will focus on relationships, partnerships, and business development. His experience is invaluable, especially in the creative sector.” “I’m incredibly excited to return to the creative sector after a brief detour in my career,” says Stijn. “Together with Frederik and Jesse, I want to take Medialife to the next level. The growth ambitions are clear, and I’m looking forward to contributing to them.”
Sustainability and innovation at the core
In addition to growth, Medialife is committed to sustainability and corporate social responsibility. As the first production house to achieve the Voka sustainability charter, the company has been recognized for its ongoing efforts in innovative, sustainable, and inclusive entrepreneurship. This further strengthens their position as pioneers in the industry.