Together with BeContent, we ditched the classic product list and went straight for appetite. Food in motion, colour on the plate, textures you can almost taste. Each product got its spotlight moment, made to stop your scroll. We kept the videos clean: no sound, no supers. That way, Carrefour could adapt and finish everything perfectly per channel. Flexible and built for social.
Carrefour – Warning: may cause cravings
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Vol-au-vent, apple juice, apple sauce, ice cream… You know the type. The “just one more bite” kind. For Carrefour, we turned their products of the year into a content series that does one thing really well: make you hungry. No explaining, no convincing. Just visuals that do the job. Plate out. Fork ready.
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Our approach
Our impact
From magazine pick to must-have. This is content that doesn’t just show food, it sells it. One scroll, one look, one thought: okay… I need this.
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Teamwork
This project was realised in collaboration with these partners.
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