Together with Dallas, we created a world where the Vinaigrette Vedette doesn’t just show up, it takes over. From festivals to parks to laid-back garden parties: wherever people gather, things instantly get more fun. We built one colourful, high-energy hero video, supported by short edits (15 and 30 seconds), in Dutch and French, ready to roll across every format. Photography followed the same mood: sunny and impossible to ignore. The Vedette? Always front and centre.
Vandemoortele – Shake, taste, repeat
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A salad… but make it a party. For Vandemoortele, we turned something simple into something that moves. Enter the Vinaigrette Vedette: part flavour booster, part vibe starter. One splash, and suddenly your plate feels like summer. Shake it.
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Our approach
Our impact
Not just a campaign, but a mood. One Vedette. One rhythm. And suddenly, your salad’s got better moves than you.
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Teamwork
This project was realised in collaboration with these partners.
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